Ning, an environmentalist and businessman in Beijing, is doing
his bit for the country's trees by manufacturing and popularizing
recycled paper. Feng runs the Beijing Golden Pecker Energy-saving
and Environmental Center.
ton of waste paper can be turned into 850 kilograms of usable
recycled paper, which saves 17 trees, 100 tons of water, and 1.2
tons of coal. Moreover, the recycling process eliminates 35 tons
of polluted water," Feng said.
recycled the equivalent of 6,000 trees since 2000," Feng
1999, Feng entered the business as a salesman, but he found it
very difficult to persuade people to buy recycled paper because
they thought it too dark and too expensive.
tactics, Feng collected waste paper from students and residents,
and paid them with notebooks and tissues.
then started a recycling mill for his own products, mainly notebooks
early July, Feng set up an "Environmental Pavilion"
in a well-known office building in downtown Beijing to promote
environmentalism and recycling.
owners of the building gave the 30-meter space to Feng's company
for free as a show of support.
what others might think, Feng is in debt and his business continues
to lose money. His wife supports the family with her salary.
not losing money," Feng explained. "I look at it as
is confident that he will one day recoup his losses and start
to make a profit.
has over 1.5 million students who each use at least 20 notebooks
a year," Feng said.
a big market!"
efforts are slowly paying off.
more schools, companies and individuals are buying his recycled
products. Some officials and business people have also had their
business cards printed on paper manufactured by Feng's mill.
more profits we make, the cleaner this world becomes," Feng
(Xinhua News Agency August 1, 2005)